HELLO! I’M CHUTIMON TULLAYAPORN
Come Explore
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BIO
Personal Profile
I am currently working as a Module Coordinator / Lectuere at Stenden Thailand, one of the Asia desstination under NHL Stenden University of Applied Scienc, Netherlands. I experienced in Digital Marketing, Ecommerece and teaching for hospitality, education and retail bases industry. I am a motivated and fast learning person with a passion for consumer behaviour and strong interest in marketing. I am Master's graduated at The University of Queensland in Advertising and Entrepreneurial innovation, Bachelor in Marketing and I am interested in a marketing digital-communication related career from Australia
EDUCATION
What I’ve Learned
MASTER - AUSTRALIA
The University of Queensland, Australia
Master of Business, Double major: Advertising and Entrepreneurial innovation
11/2019
BACHELOR - AUSTRALIA
The University of Queensland, Australia
Bachelor of Business Administration, Single major: Marketing
12/2017
HIGH SCHOOL - AUSTRALIA
12/2014
Asquith Girls High School
Year 9 to 12
Major: Business and Economic
Minor: Japanese
MY SKILLS
DIGITAL MARKETING
Social media marketing
ADVERTISING
Online Ads and Content making
DESIGN THINKING AND STARTUP
Creative design and startup business
MY EXPERIENCE
Background & Expertise
Module Coordinator / Lectuere, Stenden Thailand (incorporation with CP ALL Group)
April 2024 - Present
DIGITAL MANAGER, CASSIA PHUKET (BANYAN GROUP)
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Lectuere for Business Innovation and Marketing In Asia, Event Management and International Relations
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Support Lectuere in teaching other minor for Digital Marketing and Communicaiton skills
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Coordinated and planned educational activities and modules for visiting students from the Netherlands.
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While support in teaching other minor for Marketing and Communicaiton skills
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Organized and managed logistics for student field trips and educational excursions.
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Plan and execute trips and tour programs, contact places and logistic organising.
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Provided coaching and mentorship to students, offering guidance on academic and personal development.
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Contributed to the development and refinement of the course program curriculum.
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Assessed student learning abilities and progress within the module.
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Managed a minor budget allocated for module activities, Tour program and resources.
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Coordinated partnerships related to educational activities and field trips.
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Monitored student engagement and addressed any issues impacting their learning experience.
June 2023 - April 2024
Develop, update and execute local digital strategy for social media and online advertisement including facebook, Instagram, Line and TikTok
Digital in-house Content Management and Copywrite execution
Conduct events planning and managing.
Informed decision making based on assessing current consumer trends through Realtime data mining and interpretation of data, lead to creating Digital Marketing plan and execution
Direct consumer interaction through chat commerce eg Messenger and Line OA
Selecting and Managing key online partners, KOL, and delivery platforms against digital plan and Event Planning
Conduct and monitoring the utilization of using social media platforms content including social media ads such as LINEOA, Facebook, Instgram, MyBusiness, Tiktok etc.
Work closely with Content creator for Photoshoot and video production for creative content planning and analyze data and leverage data insights to develop marketing campaigns success
Manage digital platform including Tripadvisor, Google Business, Megatix etc.
Use of digital marketing tools such as SEMRUSH, MODASH, Radarly-Social Listening, Web-base hotel networks etc. to optimise digital planning and execution
EXCUSIVE MARKETING (DIGITAL), RICHMOND HOSPITALITY GROUP
Jan 2023 - Jun 2023
Develop, update and execute local digital strategy for social media and online advertisement including facebook advertising., Line Broadcasting and google analytics
Digital Ad optimizations' and improvement plan executions for new campaigns
Informed decision making based on assessing current consumer trends through Realtime data mining and interpretation of data, lead to creating Digital Marketing plan and execution
Contribute to digital content creation including conent from influecners and online posts.
Maximiser business value and budget allocation for best revenue generation throughout omichannel marketing.
Direct consumer interaction through Realtime interactions in social media platform
Selecting and Managing key online partners, KOL, and delivery platforms against digital plan.
Conduct and monitoring the utilization of using social media platforms content including social media ads such as LINEOA, Facebook, Instgram, MyBusiness, Tiktok etc.
Work closely with Graphic designers and internal departments for creative content planning and analyze data and leverage data insights to develop marketing campaigns success.
UNIVERSITY LECTURE/ASSISTANT OF HEAD OF DIGITAL MARKETING FACULTY
JUNE, 2021 - March 2023
Teach digital marketing courses via onsite and online platform such as, Digital Marketing on Social media, Decision making tools, Creative Design, Sales and negotiation, Service Marketing, Start-up via Digital Platform, Facebook and Google Ads, Web-Marketing, Startup and innovation etc.
Create own adaptive teaching materials such as teaching slides and creative classed activities including using variaty of gamification method in teaching and can be both done through online and offline learning when needed.
Create yearly social projects to promote university such as Knowledge Sharing project and Cultural Supportive project etc.
Support students in-controlled for study plan and other issues that needed to be solve.
Create contents and manage social media channels of the field’s faculty to promote activities onsite, including YouTube channel, LineOA, LineOpenChat Facebook Page, and Instagram.
MARKETING EXECUTIVE, MAKEIO CO LTD ( THAILAND)
January 2020 - October 2020
Conduct and manage all social media platforms including LineOA, IG, YouTube and Facebook & Facebook ads
Help set up website and create SEO contents, landing page, image and dashboard setup through Wordpress program and using keyword assist platform to make copywriting content
Create online contents including making of photo editing and video content from front to back, helping with storyboard, production set up and run scripts.
Manage and run facebook page, manaing all social comments and online community via own Facebook Group and Offline Events to build brand community
Deal and negotiage with famous social influecners and Youtubers for marketing campaigns
Set up and manage digital social e-commerce platform to support sales KPI such as Facebook Automation, Shoppee and LAZADA, JD Central which links with ZORT and MANYCHAT software
Create a plan for monthly promotion sales on Shopee and Lazada, including making owned LIVE marketing on Facebook lives to promote monthly sales campaign to meet OKR.s
Manage and support Sales team under Headquater branch, setup sales person position, monthly promotional campaigns, sales (PC) traning and Warehouse and stock checking
Be a sales person to support sales team and assist with CRM programs with customers
EDUCATION COUNSELLOR, SOL EDU (AUSTRALIA)
November 2017 - August 2019
Make sales through customer consultation via online through Facebook, LineOA and Instagram to aquire offshore (Customer in Thailand) customers
Create copywriting contents with some SEO for Website
Create Video content over stroyboard, script, acting and some editing for Facebook and YouTube contents (Mostly be in the video)
Create and manage CRM events for exsisting customer onshore (in Australia)
Administrative and create marketing plan activity each week to achieve sales team KPI
Customer satisfaction and after service follow up through consultation and make study plan with visa option for customers to study aboard or ways to stay aboard
"I strive to learn, willing to grow and welcome to new idea"
Chutimon Tullayaporn (Peace)
LET’S CONNECT
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